11 - 12 September 2017 | Boston, MA

Saturday, January 16, 2016

One (BIG) Reason Pharma Shouldn't Reconsider Instagram

It's the comment moderation policy. Most of the Pharma Instagram accounts just focus on nice corporate "feel-good" images that are not about products. The comments attached to such posts are likely to be benign and even full of praise. But any substantial promotional-type posts to Instagram by pharma are likely to generate more negative comments.

See all my Scoops about Instagram here, where you can find links to pharma Instagram accounts.

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