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Wednesday, July 10, 2013

The MeltDown of Paula Deen Continues

Just when you thought the latest Paula Deen news cycle is over, up pops a new article about the celebrity chef's fall from grace.

For example, I found this image of a Paula Deen butter sculpture melting in a skillet in the July 2, 2013 issue of Bloomberg Businessweek (see "For Paula Deen, Management Mess Leads to Career Meltdown").

I had to enhance it a bit so you can better see Deen's face and the crocodile tears of melting butter.

BTW, be sure to try "Paula's Fried Butter Balls." You can still find the recipe on the Food Network Web site here, although Deen's contract with the Food Network has not been renewed.



The never-ending anti-Deen news cycle must gall Deen's PR people and Novo Nordisk, which "suspended" Deen as a celebrity spokesperson for its diabetes drug Victoza (see "Should Novo Nordisk Dump Deen?").

Actually, Novo claims they suspended "all activity with Paula Deen" -- they did not suspend (i.e., dump) HER per se. In a call with a Novo representative, I was told that Novo would not provide any details about the Deen contract including whether or not Deen was still being paid or whether they took care to include a "morals" clause in the contract. If not, Novo does not have clear grounds to hold Deen in breach of the contract and they cannot dump her, but only "suspend" activities with her.

BTW, I wonder if Novo is still paying Deen while she's on the DL list?

Many PR pundits have predicted that Deen will eventually be forgiven for uttering racial slurs and that Novo will "re-instate" her as a spokesperson. However, according to the Bloomberg Businessweek article, "there’s little chance she’ll recover the stature that made her one of America’s most improbable entertainment moguls. 'Before you couldn’t rebound from a sex scandal; now you can. But scandals involving animals, children, and race are career killers,' says David Johnson, chief executive officer of Atlanta-area public-relations firm Strategic Vision.'"

3 comments:

  1. I'll echo Bloomberg Businessweek with an example from the 1970s: Anita Bryant. She had been an actress, and then a long-time spokeswoman for the Florida Orange Growers' Association, until she made anti-Gay comments (which were apparently based on her religious beliefs). She was dropped, as was the entire campaign ("Come to the Florida Sunshine Tree", "Breakfast without orange juice is like a day without sunshine").

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    1. Perhaps the Florida Orange Growers' Assn had the foresight to include an "escape" clause in its contract with Anita Bryant that allowed them to "drop" her -- or perhaps they just allowed her to ride off into the sunset with a cash buyout of the contract. Perhaps Novo is working on a similar deal with Deen.

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  2. Saying Nigger pales in comparison to her hypocrisy. NovoDisc is a crimimal product from a criminal company (All of big Pharma is criminal) that knew that Paula had a huge fan base greedy gluttons who like Paula are digging an early grave with their greedy glutton mouths.

    Both Paula and Novodisk are gluttony enablers.

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