Tuesday, March 17, 2009

Pharma Dreams of Dipping Its Toe Into Social Networking Waters

Before YOU dip your toe into social media marketing, shouldn't you understand your company's unique regulatory environment, corporate culture, and knowledge, all of which need to be taken into consideration before you develop your marketing plan?

In order to help pharmaceutical companies, their vendor partners, and other companies determine how ready they are to engage in social media marketing, Pharma Marketing News has created the online "Rate Your Social Media Marketing Readiness" survey or tool. To date, over 330 companies have used this self-assessment.

Please take a few minutes to complete the survey and find out how you score compared to your peers.

Your participation is confidential (anonymous) unless you specifically provide your contact information at the end of the survey and ask to be contacted for more information.

Take the survey here: http://tinyurl.com/caghnm

1 comment:

  1. Thanks for posting this. Social media marketing is going to be a boon to pharma and device marketing in the years to come. If you follow the right people on twitter or some physician focused network, it's like a conference of information exchange happening 24-7. It will become one of the leading marketing tools of pharma within the next couple of years.


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