In case you haven't noticed, sometimes I work in sync with Insider over at PharmaGossip. We seem to be on a hot streak right now.
You can dress Barbie dolls for any occasion -- even for detailing physicians as pharmaceutical reps. The site Denise Designs for Dolls suggests the following outfit for the successful female rep:
May I suggest that the following ensemble is more representative of today's pharma representative?
You know John I am a veteran in the industry, a 15 year track record. I have never worn my underwear as an outfit and am still successful! I can assure you there are those who dress that way but isn't that true for any professional landscape? While sex may sell in the short term when the rep who comes around with the "me-too" product and they are serious about selling the patient benefits and help solve problems for the doctor and staff they gain the market share in time. It works for me every time!
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