tag:blogger.com,1999:blog-8550428.post363390091629924242..comments2024-03-28T13:38:36.788-04:00Comments on Pharma Marketing Blog: Finally. Individuals Speak Out Pro & Con (Mostly Con) About Online Pharma MarketingVladhttp://www.blogger.com/profile/04114063498108633047noreply@blogger.comBlogger3125tag:blogger.com,1999:blog-8550428.post-84203145348911478562010-01-01T07:17:43.722-05:002010-01-01T07:17:43.722-05:00Like or dislike, messaging is being taken to new h...Like or dislike, messaging is being taken to new heights through the digital media. Hence, it will not be possible to stop the paid or nonpaid form of messaging of prescription drugs and other healthcare products. Hence, it is important for patients to understand how to use the info wisely for self benefit. It will not be possible to ban messaging (paid form ie., advertising or non-paid form).<br /><br />Today, in India, DTC is not permitted. But net savvy people gather info from the web and get an idea of their condition and therapies available. <br /><br />Thus, even if DTC is not permitted, problem solving behavior of prospects and consumers is facilitated by the internet, people gather info through the messages on the net. These messages may be of the paid form (advertisements) or nonpaid form. How will you prevent this access to an Indian on the net? You can't prevent it! <br /><br />There is no point banning DTC of prescription drugs and other healthcare brands, it doesn't make sense in this wired world! <br /><br />However, regulatory bodies need to monitor this activity to ensure that baseless messages are not put out by fraudulent marketers.Unknownhttps://www.blogger.com/profile/17782107086703110082noreply@blogger.comtag:blogger.com,1999:blog-8550428.post-82832376788640853992009-12-11T18:42:10.843-05:002009-12-11T18:42:10.843-05:00I was a victom of Big Pharma and the cover up with...I was a victom of Big Pharma and the cover up with a defective antibiotic, It caused me to have type 1 diabetes.... The FDA did nothing to stop this. Now this company is marketing a new drug to treat diabetes. It is not fair that the FDA is forsale to the highest bider. Look at the companies who pay the most fines to the FDA yet they seem to get more drugs approved then the companies who play by the book.Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-8550428.post-23548417433752184582009-12-11T10:44:27.690-05:002009-12-11T10:44:27.690-05:00Some questions patients may want to start asking t...Some questions patients may want to start asking their health providers:<br />1. How many medications are available to treat this issue?<br />2. Why are you choosing this medication?<br /><br />Many physicians don't give patients options. They choose what they want based upon their own education and biases.<br />I don't condone the onslaught of Rx commercials in recent years, but it does help the patient become engaged in their treatment. It's OK to question your HCP. It is your body, your money, and your well-being. If a commercial on TV sparks your memory to ask a question, what harm has it done?<br /><br />Patients need to start being more accountable for their own health, and their choices in treatment of various conditions.<br /><br />Thank you, John, for posting these comments to your blog.Anonymousnoreply@blogger.com